In recent years, leaders have been facing increasing pressures to run businesses in a more socially responsible way, considering effective opportunities for value creation.
The current COVID-19 driven crisis is accelerating this trend, requiring boards to demonstrate that the public interest is integrated in the company’s purpose, in order to deliver benefits to employees, customers, pensioners and wider society as well as to shareholders.
A time like no other
Now is the time to introduce constructive reforms, and embed cultural and operational changes to better equip businesses with the tools to respond to fluid and uncertain business environments; give stakeholders and regulators the opportunity to make timely interventions; and ensure companies’ long-term survival.
Recent reviews into the audit market provide a crucial opportunity to respond to the breakdown in society’s trust in business by strengthening the entire ecosystem for the longer term and introduce safeguards to mitigate future crises.