Real progress happens when people have the skills and confidence to use new technologies. My focus is enabling that human shift, at scale.

Rafik Dawood

Senior Manager, Workforce Advisory, EY Canada

Empowering people to thrive in change. Experienced advisor. Talent builder. Dedicated to clarity, collaboration and helping teams adapt with confidence.

Rafik Dawood is a Senior Manager in Workforce Advisory at EY Canada, with deep experience helping organizations navigate change and transformation.

With a background in business and technology, Rafik partners with leading enterprises to design and deliver change strategies that empower people to adapt, grow, and succeed in a rapidly evolving environment.

Rafik is recognized for his ability to bring clarity to complex challenges, foster collaboration across teams, and build cultures of learning and agility. He works with clients across financial services, insurance, and public sector organizations to modernize operating models, develop talent, and embed new ways of working. Rafik’s approach combines practical experience with a passion for helping people thrive through change.

Rafik holds an MBA from the Schulich School of Business at York University and an Honours BA from the University of Toronto.

How Rafik is shaping the future with confidence

For the past several years, Rafik has worked with clients, teams, and industry partners to help reimagine how organizations prepare their people for the future. He is committed to building cultures that embrace learning, adaptability, and inclusion, ensuring that transformation benefits everyone.

Rafik is passionate about EY’s purpose to build a better working world and is dedicated to helping Canadian organizations lead with confidence, resilience, and a focus on long-term value.

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