Improved conditions, but financial services firms still face short-term challenges
For financial services firms the outlook is also improved but, as noted, the risks remain predominantly to the downside. The sector is heavily supporting UK businesses through this challenging time, and business lending growth in particular is expected to remain historically high through 2021, although slowing from 2020’s rate of expansion. Total business lending – including Government-backed loans - rose by 8% in 2020 and is forecast to grow by a further 5.4% this year, equating to £26b net being lent to firms on top of the £35.5b last year. To view this in a broader context, the average growth rate between 2015-2019 was 2.8%, evidencing that current borrowing for many is about survival, not growth or innovation. But as the economy recovers, and firms bounce back, banks must be poised to fuel growth.
Looking at household borrowing, although consumer credit is expected to increase 2.1% this year, this is a modest rise, reflecting continued consumer caution and the prospect of heightened unemployment as the Job Retention Scheme ends in April. Meanwhile, a tightening of lending conditions for high loan-to-value (LTV) mortgages and the stamp duty holiday ending in April means the mortgage market is showing signs of cooling off, despite ending 2020 on a strong note. Slower growth in overall lending and pressure on net interest margins from low interest rates will both impact banks’ profitability. Profits will be even further challenged when Government-backed business lending schemes draw to a close and credit losses rise, although with household savings at an all-time high, spending is expected to surge once lockdown restrictions appreciably ease. Whilst this is a difficult environment to operate in, banks entered the pandemic well capitalised, and are positioned to weather the storm.
The insurance sector also continues to feel the severe financial impacts of the pandemic. COVID-19 related insurance pay-outs present ongoing challenges for growth and continued low interest rates are impacting profitability. Although for motor insurers, claims have fallen significantly with reduced traffic and fewer accidents. Outside of the pandemic, the sector is also contending with the devastating effects of flooding across the UK. How insurers manage these challenges will be crucial for thousands of people and, managed well, could meaningfully boost customer trust. On the asset management side, the outlook is relatively positive, following the global market recovery in H2 2020. UK assets under management (AUM) are projected to grow 7.1% in 2021, up on 2020’s 3.6% growth (despite the economic turmoil), although down on 2019’s 11.6% gain.