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Consumer Products & Retail

As consumer demands evolve, consumer products and retail companies must find the right balance between success today and growth tomorrow.

Disruptive technologies, new business models and agile market entrants are revolutionizing the way people shop, what they buy and how they live. In this complex environment, consumer products and retail (CPR) companies must shift their focus from protecting what they have to creating what they need to become.

CPR companies must rethink how and where to serve the smart consumer. They must build the capabilities to put data at the heart of the organization and create the agility to respond to market change. Their supply chain must evolve into a transparent demand-response network.

We help CPR companies explore, identify and implement the right balance of bold strategic choices that will sustain their business today and transform it for relevance tomorrow.

How the COVID-19 pandemic is changing consumer behaviours in Canada

EY Canada

29 Jul. 2020

Our latest thinking

Cannabis in Canada

Canada was the first G20 country to nationally legalize cannabis, creating an entirely new sector of the formal economy.

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How EY can help

Supply chain reinvention

Supply Chain Reinvention helps clients effect a fundamental change in their performance to support sales growth, become more cost-competitive, minimize risk and improve operational resilience.

Commercial Transformation

EY’s Commercial Transformation offering can help your organization reignite growth while optimizing sales and marketing investments and returns, enabled by realistic and implementable growth strategy, advanced commercial analytics and differentiated capability deployment.

Creating customer insight from Retail DnA

Retail DnA goes beyond traditional demographics to create an unbiased way to understand customers based on what they do, not who they are. It’s designed to generate real customer insight from data that retailers can convert into value-generating actions.

Operating model effectiveness

An effective operating model creates competitive advantage by looking for alignment throughout the value chain.

Direct to Consumer

Enhance brand equity and customer loyalty with the direct-to-consumer model.

Our case studies

Restoring trust in the wine industry, from grape to glass

Wine fraud is a significant issue for the wine industry – but blockchain could help change that

13 Sep 2018

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About EY

EY is a global leader in assurance, consulting, strategy and transactions, and tax services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities.

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This material has been prepared for general informational purposes only and is not intended to be relied upon as accounting, tax, or other professional advice. Please refer to your advisors for specific advice.

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Consumer Products & Retail