Gökhan Gümüşlü has 20 years of experience through projects with major regional players in the financial services industry with additional expertise in retail, consumer products and telecommunications sectors.
Gümüşlü has worked directly with executive teams and employees across all functions and levels to achieve bottom-line impact by enhancing customer relations, improving competitive positioning, and increasing productivity through several dozen projects for leading financial institutions in Turkey, UAE, Kuwait, South Africa and Saudi Arabia.
These engagements have primarily involved the establishment and implementation of customer, distribution and marketing strategies as well as the design of mechanisms for strategic performance management, customer experience management, operational excellence, process reengineering, and technological & organizational alignment to enable and facilitate the execution of company strategies. He is graduated from Koç University, Faculty of economics administrative and social sciences, Management department.
How Gökhan is building a better working world
"Companies are putting many issues on their agenda to increase their market shares, to expand abroad and to execute these processes at optimum cost. Accordingly, examples of application support in change management, critical functions undertaken by consulting service providers and even business partnerships are increasing. In projects we realize by using technology and data effectively, we provide end-to-end services including post-implementation support, and obtain measurable results. We ensure that companies that receive consultancy services within the scope of our projects, gain new customers, organize campaigns with higher success rates, perform their processes with lower costs, manage risks effectively and reduce purchasing costs."