A preference for quality-led growth
The survey shows a preference for quality-led development. Forty-seven percent favour “better and more” growth, combining quality with continued expansion, while 37% favour “better and less”. Together, 84% place improved quality at the centre of Malta’s socioeconomic direction, compared with 14% favouring growth in output alone and 2% favouring less growth.
“Malta continues to be viewed positively by a majority of respondents, although the basis of that attractiveness is evolving. The rise of telecommunications infrastructure to the top of the scoreboard suggests that connectivity, stability and digital capability are becoming more important to Malta’s competitiveness. Maintaining this position will depend on continued attention to skills, physical and digital infrastructure, productivity and responsible AI adoption.”
Ronald Attard, EY Malta and Cyprus Country Managing Partner and EY Europe Central Risk Management Leader
Five areas for Malta’s future competitiveness
- Talent and productivity: move from labour-led to productivity-led growth through industry-led skills development, stronger education pathways and targeted access to specialised talent.
- Sovereign AI: establish a well-governed national framework that supports responsible innovation, secure data use and credible AI adoption.
- Digital infrastructure: support Malta’s highest-rated attractiveness factor through continued investment in connectivity, data centres, computing capability, energy resilience and cybersecurity.
- Infrastructure, housing and quality of life: treat transport, utilities, energy and housing capacity as important competitiveness factors and plan ahead of demand.
- Malta’s international brand: continue to develop and communicate Malta’s stability, EU access, rule-of-law credentials and ability to offer a high-quality base for international investment.
About the EY Malta Attractiveness Survey 2026
The EY Malta Attractiveness Survey 2026 is the 22nd edition of the annual research initiative. It captures the views of senior executives at international companies operating in Malta. The 2026 study was conducted during May and June 2026 and is based on 129 completed responses from C-suite and equivalent senior executives across financial services, gaming and digital media, manufacturing and logistics, tourism and hospitality, professional services, technology, aviation and energy. The full Malta Attractiveness Survey 2026 report and findings are available to download here.
About EY
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EY Malta
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E: ey.malta@mt.ey.com