Driving sustainable and profitable revenue growth requires the ability to adapt above all for market relevance— not only for acquiring new customers but also for optimizing customer experience and fostering loyalty with your existing customer base.

Abilin Mukherjee

Partner and Leader in Customer and Growth Transformation, EY India

Leads customer and growth transformation| Digital and analytics at core| Automotive and industrial; Consumer and building products; Downstream energy and metals

Abilin is a Partner at EY-Parthenon and leads the Customer and Growth Transformation competence at EY India.

He has two decades of management consulting experience in advising C suite on driving profitable growth agendas. Prior to EY- Parthenon he has worked with Accenture Strategy and Monitor Group.

His key areas of focus include growth strategy and new business setup, contribution maximization, route to market, sales and service transformation and customer experience. All the above solutions have digital and analytics at the core of the transformation agenda.

His personal expertise lies in consumer and building products, automotive and industrial, downstream energy and metals.

He is leading the thinking with the C-suite of multiple organizations in rethinking their Go-To-Market strategies in the technology enabled age.

He is an engineer from BITS Pilani and holds an MBA from FMS Delhi.

How Abilin is shaping the future with confidence

My purpose is to help organizations achieve profitable growth in an omnichannel environment across product categories. We seek to integrate technology into all our thinking and create Go-To-Market strategies for India of tomorrow.

Abilin's latest thinking

    Contact Abilin