Consumer Products

As consumer demands evolve, consumer products and retail companies must find the right balance between success today and growth tomorrow.

Disruptive technologies, new business models and agile market entrants are revolutionizing the way people shop, what they buy and how they live. In this complex environment, consumer products and retail (CPR) companies must shift their focus from protecting what they have to creating what they need to become.

Consumer products and retail companies must rethink how and where to serve the smart consumer. They must build the capabilities to put data at the heart of the organization and create the agility to respond to market change. Their supply chain must evolve into a transparent demand-response network.

We help consumer products and retail companies explore, identify and implement the right balance of bold strategic choices that will sustain their business today and transform it for relevance tomorrow.

Featured Thinking

How Agentic AI can transform industries by 2028

Abbas Godhrawala 09 Jul 2025

Our latest thinking

Changing consumer preferences: Driving potential for the highest growth sector globally

India's CPR sector to grow, driven by digital innovation, e-commerce, and eco-conscious consumer demand, focusing on personalized shopping. Learn more.

Angshuman Bhattacharya

AIdea 2025 report - Industries in transformation: Retail, consumer, and e-commerce

GenAI is transforming India’s retail, consumer, and e-commerce sectors, driving 35%–37% productivity gains by 2030 through AI-powered growth & engagement.

Ashish Nanda + 2

How India's consumer durables industry can foster global leadership by 2030

India’s consumer durables industry targets global leadership by 2030, powered by innovation, high quality, & strategic partnerships to expand market reach.

Angshuman Bhattacharya

Commercial Transformation

EY Commercial Transformation offerings help businesses reignite growth by optimizing sales, marketing ROI, & deploying strategy, analytics, & capabilities.
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Customer experience

Digital Customer Experience solutions at EY delivers human-centered CX strategy, transformation & data-driven CX programs to create long-term value.
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Direct to Consumer

EY’s Direct to Consumer for Consumer Products, can help your business meet the changing needs of consumers. Find out how.
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Consumer products and retail strategy consulting

EY-Parthenon teams can help your business identify and implement consumer strategies relevant now as well as in the future. Find out more.
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Customer engagement

Discover how EY's customer engagement services can help your business improve sales & service productivity as well as maximize return on marketing spend.
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The team

Angshuman Bhattacharya

Angshuman Bhattacharya
EY India, National Leader - Consumer Product and Retail Sector

Pinaki Mishra

Pinaki Mishra
Partner, Consumer product and retail sector, EY India

Ashish Nanda

Ashish Nanda
EY India Market Segment Leader for Consumer and Health Services (CHS)

Sardul Seth

Sardul Seth
Partner and CHS Consulting leader, EY India

Anurag Kashyap

Anurag Kashyap
EY Global Consumer Products, Forensic & Integrity Services Leader

Digvijay Ghosh

Digvijay Ghosh
Partner, EY-Parthenon India

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients.