Connected Citizens

Data and technology have transformed the lives of citizens. What are the implications for governments and the public services they provide?

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Talk to us about adapting or transforming your service for the Connected Citizens.

How are citizens experiencing our connected world? What do they need and expect from government? How can governments serve them all?

To answer these questions and more, EY has asked citizens from 12 countries about their lives, their use of technology and public services, and their hopes for the future.

For our latest Connected Citizens insights, please read our article on Forbes.

Our latest thinking

How can digital government connect citizens without leaving the disconnected behind?

New data sheds light on citizens’ relationships with technology and the implications for digital government.

19 Jun 2023 Arnauld Bertrand + 1

Meet the Diligent Strivers

Meet the Diligent Strivers, one of the personas created from our Connected Citizens research.

19 Jun 2023 Arnauld Bertrand + 1

Meet the Capable Achievers

Meet the Capable Achievers, one of the personas created from our Connected Citizens research.

19 Jun 2023 Arnauld Bertrand + 1

Meet the Privacy Defenders

Meet the Privacy Defenders, one of the personas created from our Connected Citizens research.

19 Jun 2023 Arnauld Bertrand + 1

Meet the Aspirational Technophiles

Learn what these digital natives think about digital government and how they can be an ally in the development of online public services.

19 Jun 2023 Arnauld Bertrand + 1

Meet the Tech Skeptics

Meet the Tech Skeptics, one of the personas created from our Connected Citizens research.

19 Jun 2023 Arnauld Bertrand + 1

Meet the Struggling Providers

Life is difficult for the Struggling Providers and they are at the greatest risk of social and digital exclusion.

19 Jun 2023 Arnauld Bertrand + 1

Meet the Passive Outsiders

Meet the Passive Outsiders, one of the personas created from our Connected Citizens research.

19 Jun 2023 Arnauld Bertrand + 1

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