The current model is under strain
Three forces are converging, and each one amplifies the others.
Enrollment volatility is structural
US universities hosted approximately 1.2 million international students in 2024-25, a 5% increase, but that aggregate masks sharper deterioration elsewhere. In the UK, enrollment fell 6% to 6,85,565 and Australia hosted 8,46,321 international students in 2025, with new enrollments down 15%. Tighter visa policies in major destination countries are turning what once looked like temporary dips into permanent recalibrations. Institutions built on a narrow set of source countries are now structurally exposed and diversifying that base is an operational challenge, not a marketing one.
Delivery is fragmenting faster than institutions can respond
Globally, 264 million people enrolled in higher education now expect degree programs, certifications, MOOCs, micro-credentials and hybrid formats, often from the same institution simultaneously. Universities, publishers, edtech firms and assessment bodies are forming international collaborations to meet this demand, but building such networks requires shared systems, common data models and consistent quality assurance. This growing complexity is accelerating higher education digital transformation and forcing institutions to rethink how services, platforms and operations are delivered at scale.
Costs are rising while revenue is under pressure
Technology infrastructure, content localization, compliance across jurisdictions and digital delivery all carry significant and growing costs. Institutions cannot reduce unit costs by doing more of what they already do. They need a delivery model built for growth, not one that was designed for a single campus and adapted for a global operation.
Why is GCC (not outsourcing) the right response
Many education organizations first look at outsourcing. A GCC works differently. It is a captive center owned by the parent institution, built to develop capability over time rather than deliver a fixed contract. That difference is decisive.
In sectors that moved early, GCCs now support core functions such as product engineering, R&D, risk analytics, advanced analytics and customer experience. Their strength comes from concentrated talent, shared knowledge and scale in one location, not just lower costs. According to the EY Global Capability Center Pulse Survey 2025, 92% of GCCs report delivering value beyond cost arbitrage.
India makes this model easier to build. Deep English-speaking talent, mature service infrastructure, established GCC frameworks and favorable policies support growth. In FY26, the GCC sector generated about US$98.4 billion, hosting around 2,117 GCCs and employing about 2.36 million professionals, with Bengaluru leading, followed by Hyderabad, Chennai and Delhi NCR.
For universities, an Education GCC can go beyond education shared services. It can support student services transformation, enrollment analytics, learning platform engineering and long-term institutional capability building.