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European Industrials AI Innovation Hub
Industrial transformation from concept to reality with impact at scale.
Want to learn more or request a visit to the Hub?
Connect with us and let's design a tailored, AI-powered experience aligned to your transformation agenda.
From imagination to realization. Together.
What if industrial companies could cut through complexity and turn bold ideas into measurable impact — faster, smarter and at scale?
At our European Industrials AI Innovation Hub, we turn complexity into clarity, ambition into action and emerging technologies into real-world results. For you. With you.
Whether it’s harnessing the power of the industrial metaverse, physical AI or advanced engineering, we make industrial transformation tangible. Here, you can rethink operations and reimagine value to realize sustainable growth.
With our EY wavespace approach, we design and deliver dynamic experiences that tackle every aspect of your challenge — both the known and the unknown. We go beyond traditional problem solving. Together, we unlock new possibilities, accelerate decision-making, and shape the future, faster.
Experience hands-on innovation
Move from theory to tangible inspiration.
Achieve outcomes, not just insights
Explore proven, real-world use cases.
Co-create the future
Challenge assumptions through immersive collaboration.
Inspire
Experience what's possible when the industrial metaverse and physical AI come to life, through immersive showcases featuring the latest in simulation, digital twins, AI sovereignty and more.
Impact
Harness the power of emerging technologies, fueled by real-time data and AI, to move quickly from MVP to scalable solutions. Achieve real results, faster and smarter.
Ideate
Bring bold thinking into action. In our Ideas Arena, we co-create tailored solutions that address your most pressing challenges and unlock your strategic goals.
Our ecosystem partners
Bring bold thinking into action. In our Ideas Arena, we co-create tailored solutions that address your most pressing challenges and unlock your strategic goals.
An experience designed just for you
Get started
- Welcome
- Focus on the day
- AI-powered safety check
Dive into compelling demos
- 20+ live demos
- 140+ use cases
- Guided exploration
Design your transformation
- Ideate opportunities
- Set ambitions
- Identify key actions
Located inside the Stuttgart SkyLoop
Our Hub is more than a space — it’s a destination for industrial innovation, right in the city renowned for engineering excellence. Purpose-built for tech-driven collaboration, its iconic infinity-loop architecture symbolizes what drives us.
Pictures: Copyright Omnia Concepts GMBH 2025
The metaverse transformation.
It’s elemental.
Like the periodic table brings structure to the building blocks of nature, our transformation framework brings clarity to the building blocks of industrial innovation. Each element represents a key lever for change. Together, they form a powerful system for navigating the future.
We’ve reimagined the periodic table as a strategic lens to help you structure your transformation portfolio and unlock value through the industrial metaverse.
Our framework spans six transformation pillars that reflect the shift from physical products to software-defined enterprises:
- Business model innovation in the industrial metaverse
- Customer experience
- R&D and engineering
- Manufacturing and operations
- Logistics and supply chain
- AI-powered workforce optimization
Advanced Manufacturing Realized (AMR) periodic table of transformation
Our latest thinking
Does today’s disruption provide the blueprint for tomorrow’s growth?
EY-Parthenon CEO Survey September 2025 reveals how leaders build confidence, resilience, and growth strategies amid disruption and transformation.
EY-Parthenon CEO Survey: Quarterly CEO Outlook
Our CEO survey explores how executives lead transformation by addressing geopolitical risks, corporate strategy, M&A and AI trends. Learn more.
How can manufacturers place innovation at the heart of transformation?
Value-driven growth requires manufacturers to put innovation and digital strategies at the heart of transformation. Learn more.
Why industrial companies need to lead business model innovation
If manufacturers don’t have a seat at the table, they will have to watch as others take control of their value chains. Learn more.
How will GenAI prompt a step change toward autonomous supply chains?
GenAI is accelerating the rise of autonomous supply chains, but many are struggling with implementation. Learn how leading companies are pulling ahead.
How can you realize the promise of transformational technologies?
The enterprise opportunity to deploy new technologies is vast, but CIOs must adapt digital transformation principles to maximize value. Read more.
For CIOs, it’s about the people, not the technology
As the orchestrator of ecosystems, CIOs can connect people and technology to help transformations succeed. Learn More.
How can CFOs uncover the material among the immaterial
The EY Global Corporate Reporting Survey finds a significant reporting disconnect with investors on ESG disclosures. Learn more.
How can the moments that threaten your transformation define its success?
Leaders that put humans at the center to navigate turning points are 12 times more likely to significantly improve transformation performance. Learn More.
How EY can help
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Discover how EY's digital transformation teams can help your business evolve quickly to seize opportunities and mitigate risks. Find out more.
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Explore the future of mobility with the EY Mobility Lens Suite, a proprietary automotive and transportation research toolset. Learn more.
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Discover how EY's Smart Factory platform embeds manufacturing excellence by arming the shopfloor with dynamic predictive data analytics, virtual reality & AI.
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Supply Chain Reinvention helps clients effect a fundamental change in their performance to support sales growth, become more cost-competitive, minimize risk and improve operational resilience.
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EY-Parthenon professionals can help your business design and provide transformative strategies for sustainable growth. Learn more.
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Learn how EY-Parthenon M&A Advisory Services teams can help enable strategic growth through integrated M&As, joint ventures and alliances.
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Our 7 Drivers of Growth framework can help your business successfully execute your growth strategy over the long term. Find out how.
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EY’s Commercial Transformation offering can help your organization reignite growth while optimizing sales and marketing investments and returns, enabled by growth strategy, advanced commercial analytics and differentiated capability deployment.
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Discover how EY's intelligent automation team can help your business implement a holistic view of automation, process & service improvement with our intelligent automation consulting services.
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