The consumer ecosystem has transformed at a pace beyond anyone’s imagination. For consumer-facing companies, success will depend on how well old world wisdom is integrated with new age ideas and technology.

Pinakiranjan Mishra

EY India Consumer Leader; EY EMEIA Consumer Market Segment Leader

Photographer. Traveler.

Areas of focus

Pinaki is the EY India Consumer leader and the EY Market Segment leader for Consumer across Europe, the Middle East, India and Africa (EMEIA). He is responsible for leading the integrated go-to-market and client service strategies for consumer-facing clients in India. Across EMEIA, he is helping the growth of the industry in the region.

With over 24 years of consulting experience, he manages major accounts for EY India with a particular focus on digital, automation and e-commerce.

Before joining EY, Pinaki spent six years leading the sales and marketing team for a consumer products company. 

Pinaki is on the National Council of the Retailers Association of India. He is also an Advisory Board member of Trust for Retailers & Retail Associates of India, a foundation for retail employees that helps to improve their standard of living at work and at home.

How Pinaki is building a better working world

“I engage with clients to understand their future and help connect the dots on how new technology and processes can help accelerate change. This could mean sessions with our EY specialists in relevant areas or brainstorming with the client teams to seek better solutions and outcomes.”

Pinaki’s latest thinking

    Contact Pinakiranjan