EY Future Consumer Index

Disruptive forces are transforming consumer behaviors. What do they value? What will it take to serve them? How will your business adapt?

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Global perspectives

How to balance the CPG, retail and consumer relationship

Why the changing dynamic in the CPG and retail relationship, means consumer-centricity is more important than ever to stay relevant. Find out more.

EY Future Consumer Index: when talk turns into action, be set for change

Climate change is becoming a growing reality for people around the world, and disrupting ingrained consumption habits. Learn more.

If you could meet tomorrow’s consumers today, what would you ask?

Using generative AI personas to bring to life tomorrow’s consumers today, we’re helping businesses shape preferable futures and stay relevant. Find out more.

How to serve consumers who rely on tech, but don’t trust tech

Our global research shows how digital is transforming the consumer and why relationships shaped by trust, respect and value are critical. Learn more.

Future Consumer Index: Five consumer types you need to understand

The 11th wave of the global study explores the emerging priorities that will shape future consumption patterns. Learn more.

Future Consumer Index: In crisis, but in control

Many consumers are responding to a world in crisis by using the values and behaviors they learned during the pandemic. Learn more.

The CEO Imperative: Make sustainability accessible to the consumer

The EY Future Consumer Index finds more people want to make sustainable choices, if they can. Five strategies will help CEOs meet the demand. Learn more.


    Anticipate how technology is creating a new, smart consumer — so you can shape a future where your business thrives.

    Geographic perspectives