Karen Hopkins

EY Global Brand, Marketing and Communications Leader

Transformation leader in marketing and communications. Passionate about purpose. Advocate for diversity, inclusiveness and women in leadership. Golfer. World traveler. Mother of one fantastic son.

Karen leads EY Global Brand, Marketing and Communications (BMC) function to build the commercial value and emotional resonance of the EY brand. The BMC team is focused on both internal and external audiences to drive reputation, relationships, revenue and people engagement.

Additionally, as a member of the EY Global Corporate Responsibility Governance Council, Karen is responsible for leading a program of opportunities to engage the skills, capabilities and commitment of EY people to improve social equality.

Since joining EY in 1991, Karen has performed national, regional and global leadership roles in brand and marketing, communications, corporate responsibility and operations in the UK, Australia and Hong Kong.

She earned a graduate diploma in Finance and Investment from the Securities Institute of Australia and a bachelor’s degree in Business (Marketing) from Curtin University.

How Karen is building a better working world

"I’m a passionate advocate for diversity and inclusiveness and work hard to challenge stereotypes and biases. I enjoy helping people build their careers, including increasing the positive visibility of women and their achievements to improve gender equality."

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