Media and entertainment industry

Deep insights and experience across media and entertainment

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Our latest thinking on the media & entertainment industry

How will you stand out in today’s crowded digital home market?

To succeed in the fast-evolving digital home, providers must differentiate themselves in the eyes of their target consumers. Here’s how.

How content publishers can monetize and maintain control in the AI age

Publishers examine B2B licensing and middleware services as GenAI transforms how content is created, delivered and consumed. Read more.

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3 steps to predict new TMT customer patterns beyond the numbers

Adapt your consumer data in the marketplace to improve customer experience and drive innovation

How technological transformation can enhance theme park experiences

Harnessing technology transformation and data for enhanced customer experiences with AI, personalization and gamification.

Finding value in the next evolution of media and entertainment

M&E executives mix old and novel approaches to keep cash flowing today while charting new paths to a future of profitable growth in the market.

Key trends to watch in the media and entertainment industry in 2024

Media and entertainment industry trends for 2024. Read more.

Is the digital home immune to the cost-of-living crisis?

Despite financial pressures, few households are economizing on digital home services. Read more.

How cruise lines can win Gen Z and the travelers of tomorrow

Younger cohorts have lower brand awareness and unique preferences, our survey shows. Learn how to capture the new-to-cruise segments.

How supply chains benefit from using generative AI

What was once unimaginable is now possible with generative AI in real-life scenarios throughout the entire supply chain. Learn more.

How strong data management becomes a real game-changer 

For one video game company, a data-driven culture meant gigs of innovation. Learn more.

Taking the long view is helping New Relic scale into the billions

An $850+ million revenue all-in-one observability company helping software engineers at leading brands faced a conundrum. Learn more in this case study.


    The media & entertainment team

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