Why private equity portfolio companies need a better pricing framework now

About the 2025 EY-Parthenon PE Pricing Report

For too many private equity investors and leaders, pricing can be an afterthought and there is a price to pay.

A recent EY value creation survey found PE fund managers most exposed to risk were less inclined to look at pricing in their investing approach. Today, with tariffs and inflation threatening revenue and margins, the report illustrates how a sector-focused approach to pricing strategies can create value and support quick wins as part of commercial excellence in PE portfolio companies.

The report pinpoints where and when PE deal executives and operating partners can uncover opportunities for value creation through pricing strategies, including:

• Pricing analysis in buy-side diligence.
• Rapid diagnoses after an acquisition to address quick pricing wins.
• Keeping new frameworks on track during the hold period and preserving value before exit.
• Leveraging EY-Parthenon’s proprietary, technology-backed diagnostic tool.

EY-Parthenon PE portco case studies, highlighted in the report, pinpoint pricing tools and strategies that can cut the time to close and support sales, margins and exit value.