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Overall outlook
Heading into 2024, the conditions for raising venture capital will continue to be challenging. We expect we will see many companies compete to fundraise in 2024. There are a large number of companies in the pipeline that haven’t raised since 2021 and will need to raise more capital. VC firms have prioritized their portfolio companies and are starting to do new deals.
In what could be a positive sign for the future, however, corporate investors signalled they may be planning to ramp up their activity in the corporate venture capital space. In a recent EY pulse survey, 93% of CEOs said they plan to increase (70%) or maintain (23%) investment in corporate venture capital funds in 2024, which expands the pool of capital and could lead to an off ramp through mergers and acquisitions.
The massive upcycle that fueled the venture capital market in recent years has made entrepreneurship appear easy. It’s not — and certainly isn’t getting easier. Investors are taking time to get to know the founders, their markets and plans for the future. That said, great companies with resilient entrepreneurs and clear paths to growth and profitability will continue to find a way forward.
Tips for entrepreneurs navigating fundraising in this environment:
- With no immediate rebound in sight, founders will need to shift gears and focus on taking care of themselves and their teams. Provide the right level of emotional support. It’s a marathon, not a sprint, and that requires physical and mental stamina to compete in a crowded market and in challenging times.
- Be open to different views on valuations. Markets may have changed significantly since you last raised a round of capital. Don’t let that get in the way of raising a round, doing a strategic deal or anything that allows you to fight another day.
- Continue to seek out solid advice and counsel from investors, board members and fellow entrepreneurs.
Despite the challenges of the past two years, this is not the end of entrepreneurship. But as the ecosystem works through a down cycle, which we haven’t seen in some time, those entrepreneurs who are prepared to do the hard work of managing their capital carefully and building a profitable, resilient company will be the ones who distinguish themselves, attract investment and ultimately succeed.