Thriving through uncertainty by centering on operations
Fortunately, realizing the benefits of this type of transformation does not require a complex, multiyear enterprise-wide transformation. In fact, it is often an advantage to start at a smaller scale and develop quick wins, both to identify measurable gains that help justify further efforts and to build momentum and buy-in from those directly affected by the transformation.
Increasingly, one of the most impactful places to find these early wins is in lowering the carbon intensity of core operations — efforts that not only reduce emissions but also cut energy waste, improve throughput and strengthen operational reliability.
The key is not scale in execution but rather scale in design. Traditionally, companies have approached transformation with a narrow focus on lowering the cost of support functions such as finance, HR, procurement and IT. But reduced general and administrative costs alone rarely translate into improved operational performance. Furthermore, with disruptions coming in both technology and the shape of the future workforce, what businesses often need is a change to demonstrate the company has both the capabilities and capacity to achieve its strategic ambitions.
Embedding low carbon, energy efficient operating practices into that capability set helps companies streamline processes, reduce downtime and capture efficiencies that otherwise remain hidden inside siloed systems.
This approach requires business unit owners to be drivers of transformation, even for those efforts that are outside their fence line and limited in scope to a discrete function. The true north for transformation of these outside-the-fence business functions then shifts from a traditionally narrow focus on cost to the achievement of those capabilities the business units need.
Success requires establishing a platform or network of platforms that facilitate the easy flow of critical information among all collaborators responsible for developing these capabilities and outcomes. Information also needs to flow both upstream and downstream.
Business unit leaders need to be owners of transformation agendas to enable alignment with actual operational needs, as well as with overall strategic objectives. But at the same time, when strategic planning offices and the C-suite similarly have better insights into operations, they can better plan future growth around more timely data and realistic assumptions about the achievable objectives from both organic and inorganic growth.
This tie-in with planning functions significantly enhances the ability for strategic planning to satisfy both investor expectations and strategic ambitions. Successfully navigating competing demands requires a strong focus on cash flow management, including a clear view of projects in various stages of development. Anchoring planning in better insights from real-time operational performance yields both more robust projections of impacts to the bottom line, as well as scenario planning to evaluate plans against various contingencies. A platform that allows greater visibility across the value chain builds optionality and resilience in periods of more challenging project economics by highlighting where lower carbon, lower energy processes can unlock flexibility — whether by adjusting the timing of short cycle projects or advancing high graded opportunities.
For the C-suite, a clear articulation of strategic objectives is essential to secure the right to grow from investors.
“Whether the preferred route is large capital investments in traditional business units, development of novel opportunities or strategic acquisitions, communicating the rationale effectively to capital markets requires a deep understanding of both current capacities and capabilities, and how this strategic initiative will either enhance or supplement these,” says Hemant Kane, Principal, EY-Parthenon, Ernst & Young LLP.
Shaping this value proposition requires data-supported decision-making on future activities, and follow-through from the enterprise in close alignment with the commercial objectives.