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Top issues facing marketing and growth leaders today
Companies have a new mandate around the customer journey and rapid acceleration of digital transformation. You need the right growth strategy and customer experience now, next and beyond. Three issues are challenging today’s CMOs:
EY capabilities
Commercial excellence services
EY Commercial excellence supports organizations to create and implement customer-centric growth strategies and improve their marketing, sales and service operations. EY teams help you boost profitability and accelerate sustainable value creation through the right balance of people, technology and innovation.
Customer experience
Generate long-term value and help deliver CX that improves customer engagement, traffic and revenue at lower costs with help from EY teams.
Product and Service Innovation consulting services
Innovate desirable, viable, feasible and allowable products and services for your company’s key customer segments with help from EY teams.
Loyalty program services
Loyalty is no longer just about transactions, it’s about forging deep emotional connections with customers, building enduring relationships and fueling sustainable growth. The EY approach goes beyond traditional points and rewards and focuses on transforming connections and driving meaningful engagement.
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Connect with our leaders
EY Consulting includes experienced leaders in every sector, who bring the power of people, technology and innovation together to deliver value and growth for our clients.

Johanna Assous
EY Americas Business Transformation Leader and Customer & Growth Co-leader

John Dubois
EY Consumer Data & Analytics Leader; EY Americas Customer & Growth Co-leader
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Janet Balis
EY Americas Marketing Practice Leader
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