With the increased frequency of regional and global disruption, consumers have become more fluid and shifted how they make purchase decisions. They have placed increased emphasis on experiences, particularly those that improve their life. This, balanced with affordability concerns as well as preferences for sustainable, transparent and local goods, creates greater focus on the value retailers and consumer goods companies provide. No matter the sector – food & beverage, apparel, health and personal care, etc. – all companies are experiencing the impact of a consumer-centric marketplace, more highly connected ecosystems and planet-friendly priorities. The retail and consumer goods companies that lead on addressing the disruptions will shape our future industry.
Consumer Convergence Trends with Reuters
As companies rethink their value propositions and business models, this mini-series explores the blurring lines between consumer products, retail and other consumer-facing industries.
The space between consumers and convergence
With so many consumer-facing industries merging, it can be tempting to chase the trend. Lokesh Ohri explains why this is a mistake.
The space between consumer and health
Consumers expect retailers and brands to address all parts of their lives, including their health and wellness needs. Jason Barnes and Miguel Duarte discuss the creation of a dedicated consumer health sector and what companies should consider as these two industries converge.
The space between retail and technology
The recent boom in retail media networks is just one example of the convergence taking place across the retail and technology industries. Isaac Krakovsky and Nuno Leal talk about the role of direct-to-consumer, and how retailers and tech players can crack the convergence code leveraging data.
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Economic impulses impacting the consumer products and retail sectors
Macroeconomic impulses ripple through the consumer products and retail sectors with implications for sector business leaders.