Full Potential Paradigm™

In Strategy and Transactions

Is your organization’s strategy optimized for reaching its revenue and margin full potential? While there is no panacea to achieving success, EY-Parthenon’s proprietary diagnostic framework, the Full Potential Paradigm, can help lead you on the path to a strong strategy.

What EY-Parthenon can do for you

A well-planned business strategy that is focused on optimizing shareholder value starts with setting aspirational, but achievable, targets and evaluating optional pathways to reach those goals. While there is no panacea to achieving success, EY-Parthenon’s proprietary diagnostic framework, the Full Potential Paradigm, can help lead you on the path to a strong strategy.

Full Potential Paradigm is a deep, data-driven construct to help CEOs confidently set performance targets, prioritize investments, and mitigate risks. At EY-Parthenon, we work with our clients to pull together public data, company data and primary research. We then synthesize this information and develop analyses and suggestions that CEOs and business leaders of an organization can use to establish targets and test potential avenues before setting their strategy.

Our latest thinking

How do CEOs chart a path to growth when the map keeps changing?

As cautious CEOs navigate trade wars and tariffs, strategic leaders can use M&A as a long-term value driver. Read more.

05 May 2025 Andrea Guerzoni + 2

How to shift strategy for a new geostrategic era in 2023

Explore how analyzing 2023 geopolitical developments will enable companies to make better strategic decisions. Read more.

13 Dec 2022 Courtney Rickert McCaffrey + 1

Three ways to improve your forecasting and scenario planning

New forecasting and scenario planning methods based on sound data analysis help businesses meet changing customer demands due to pandemic. Read more.

18 Jun 2020
    Contact us
    Like what you’ve seen? Get in touch to learn more.
    You are visiting EY us (en)
    us en