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Consumer Products: Built on insight. Transformed by human connection.
CPG companies must embark on a journey to master capabilities to win the consumer and customer, and drive value. Rob Holston, EY Global and Americas Consumer Products Leader, speaks about upending old strategic frameworks. "Consumer product leaders must refocus and master the new Four P’s - portfolio, platforms, productivity, and performance.”
Video segments
How can you shape the future of consumer products and retail with confidence?
Behind every new product or same-day delivery, there’s a series of logistical and technical challenges for consumer products companies and retailers to solve.
Isaac Krakovsky, EY Americas Retail Leader, and Nuno Leal, EY Americas Technology and Media Innovation Leader, explain how the retail and technology industries are primed for overlap thanks to changing US consumer expectations and an increase in companies going direct-to-consumer.
Jason Barnes, Principal in the EY Consumer Products and Retail practice, and Miguel Duarte, EY US Consumer Health Leader, explain how acquisitions and partnerships are helping blur the lines between the consumer and health sectors, influenced by the same technology industry trends.
Lokesh Ohri, EY Americas Consumer Consulting Leader, explains the convergence trend that is driving brands to go beyond their core competencies — and strategies for success.