Trade policy remains another major source of structural disruption. The average US tariff rate has risen sharply since 2024, from roughly 2.4% at the end of 2024 to over 10% in mid-2026, marking a significant realignment of global cost structures. Looking ahead, current assumptions incorporate the extension of Section 122 tariffs under alternative statutory frameworks. The effects are already visible in trade patterns. US-China trade volumes have fallen more than 35% from a year ago, even as US trade with the rest of the world has continued to rise modestly.
Policy uncertainty is also likely to remain elevated beyond 2026. Several recently negotiated trade arrangements provide only temporary relief, while the mandatory review of the United States-Mexico-Canada Agreement (USMCA) scheduled for mid-2026 could reopen broader questions around North American trade integration, investment rules and regional supply-chain strategy.
In general, businesses are responding by diversifying suppliers, rerouting production and embedding tariff exposure directly into sourcing, pricing and capital-allocation decisions. Inflationary effects are also becoming increasingly visible, with tariff pass-through having added roughly 0.8 ppt to consumer price inflation in the US.
2. Markets in flux
Financial markets remain unsettled as supply shocks, fiscal pressures and uneven policy paths reshape expectations around inflation, interest rates and capital flows.
In the wake of the Middle East conflict, long-term yields have reached multi-year highs across major economies. In the US, the 30-year Treasury yield has moved above 5%, its highest level since 2007, while Japan’s 30-year yield has risen to levels not seen since the late 1990s. UK gilt yields have seen the strongest increase among advanced economy peers as borrowing needs, inflation-linked government spending and political uncertainty keep pressure on public finances, while euro area yields have also moved higher in response to the inflation shock, public measures to buffer price pressures and fiscal trajectories. The common thread is a repricing of term premia driven by inflation uncertainty, rising sovereign issuance, fiscal concerns and growing sensitivity around central bank credibility.
At the same time, markets are increasingly pricing in the possibility that central bank policy rates may need to remain restrictive for longer and, in many economies, move higher again if inflation and inflation expectations rise persistently. This shift matters for businesses because the cost of funding is rising across both the public and private sectors. Higher discount rates can crowd out private investment, weigh on valuations and gradually erode economic momentum, particularly outside the narrow set of AI-related sectors that have, so far, remained relatively insensitive to rates.
Meanwhile, equity markets have continued to rise, supported by strong earnings expectations and elevated valuations, especially in AI-linked sectors, but they are not immune to correction. A reassessment of AI profitability, slower-than-expected monetization or persistently higher discount rates could place significant pressure on valuations and tighten financial conditions. The risk is not that all investment stops, but that capital becomes increasingly concentrated in a few high-conviction themes while broader investment flat-lines.
Commodity markets are reinforcing these pressures. Oil, industrial metals, rare earths and gold have become more sensitive to geopolitical tensions, supply constraints and strategic competition, contributing to greater price volatility and a more uncertain cost environment for businesses.
For businesses, this points to a financial environment that is likely to remain volatile and more restrictive than headline growth alone would suggest. Higher long-term interest rates, elevated funding costs, shifting commodity prices and currency volatility reinforce the need for disciplined balance-sheet management, adaptive hedging strategies and flexible capital planning.
3. Debt, deficits and policy credibility
Fiscal policy is entering a more constrained phase as structural and cyclical pressures converge. Structurally, higher public debt levels and elevated interest rates are pushing government debt-servicing costs materially higher, absorbing a growing share of public revenues and narrowing the space for growth-enhancing investment. Governments are simultaneously facing rising spending demands tied to defense, industrial policy, energy security and aging populations. At the same time, many are deploying fiscal measures to mitigate the impact of higher energy prices and protect household purchasing power. Importantly, several major economies continue to run sizable fiscal deficits despite resilient labor markets and the absence of deep recession conditions, highlighting the increasingly structural nature of fiscal deterioration and the narrowing scope for future countercyclical support.
Budget deficits are widening again across several major economies. In the US, fiscal deterioration is being driven by a combination of higher structural spending commitments, rising interest costs and only partial offset from tariff revenues, with public debt continuing to climb from already elevated levels. In Europe, defense and infrastructure spending are becoming increasingly important fiscal drivers, particularly in Germany, while Japan’s fiscal stance is expected to remain expansionary as policymakers continue to support domestic demand and cushion the effects of higher energy costs. Across emerging markets, fiscal trajectories are becoming more differentiated, though higher borrowing costs and rising debt burdens continue to constrain policy flexibility.
The broader implication is that long-term borrowing costs may remain structurally elevated even as some central banks eventually ease policy. Investors are increasingly focused not only on inflation dynamics, but also on fiscal sustainability, sovereign financing needs and institutional credibility.
For businesses, this points to a world in which fiscal policy is less able to absorb shocks and where government support becomes more selective and strategic. Higher structural borrowing costs, greater competition for capital and more targeted industrial-policy incentives are likely to become increasingly important features of the operating environment.
4. AI promises and misunderstandings
AI remains one of the few supply forces with the potential to offset slower labor-force growth and geoeconomic headwinds. But as with earlier technological revolutions, the first phase is largely about building the foundation. This includes heavy investment in data centers, semiconductors, cloud capacity and energy infrastructure, alongside rising corporate spending on AI integration.
That foundation is already supporting growth. AI-related activity, including infrastructure buildout, semiconductor production, model training, software deployment and cloud expansion, accounted for a significant share of US private-sector growth in 2025. Outside the US, the economic impact remains considerably more limited, reflecting lower levels of investment and a slower pace of commercialization.
Nevertheless, our research suggests that broader AI diffusion could generate the equivalent of one to two additional years of global growth over the coming decade, with the largest gains stemming from stronger productivity growth. Faster-than-expected adoption across firms and sectors could amplify those gains further, particularly if AI enhances operational efficiency, accelerates business formation and improves knowledge-worker productivity.
The benefits are unlikely to be distributed evenly, however. Differences in investment, digital infrastructure, workforce skills and regulatory frameworks are already creating significant disparities in adoption rates across countries and regions. As a result, AI has the potential not only to lift global productivity, but also to widen existing gaps in economic performance and competitiveness.
The challenge is that this first phase is also highly capital-intensive and potentially inflationary. Data centers require large upfront investment, electricity demand is rising rapidly and many firms are still absorbing the implementation costs associated with AI integration. Due to significantly higher investment demand, that price impact is so far concentrated primarily in the US, though it is likely to spread across the globe. At the same time, financial-market enthusiasm around AI has accelerated quickly, raising the risk that market expectations move ahead of realized productivity gains. A slower monetization cycle, disappointing productivity outcomes or overinvestment in AI infrastructure could trigger a broader reassessment in equity valuations and capital spending plans.
Adoption patterns also remain uneven. Consumer adoption has accelerated rapidly across households, particularly through AI-enabled search, digital assistants and productivity applications, while business adoption has progressed more gradually as firms work through integration costs, governance frameworks, cybersecurity concerns and workforce implications. The EY-Parthenon Growth Survey shows that 78% of business leaders see strong growth potential from AI, yet two-thirds remain in the early stages of adoption and 34% don’t yet trust AI for high-stakes opportunities. The next phase will require moving beyond experimentation toward broader deployment, workforce adaptation and a more deliberate integration of technology and human capital.